Welcome to Material Focus

We’re on a mission to stop the valuable, critical and finite materials inside electricals from going to waste. Together with partners we are transforming the UK’s e-waste system, and empowering more people to reuse and recycle their electricals through our Recycle Your Electricals campaign. For the good of people, our economy, and our planet.

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Latest

Our in-depth research, Industry briefings, targeted investment and inspiring communications are making a difference. Millions more people have started recycling their electricals.

  • Apply for the Electricals Recycling Fund

    We’re looking to support pilots that introduce or expand local recycling options – including on-street bring banks, community collection points and refurbishment of existing bring banks.

    Start your application
  • Saving valuable materials

    Over 9.2 million more adults are now reusing and recycling their electricals than when we began in 2020. Explore our 5-year impact report to see what we’ve learnt about changing behaviours, the collaborations that made it possible, and what comes next.

     

    Find out more
  • Binned batteries cause dangerous fires

    If we throw batteries or electricals in the wrong bin, they can get crushed in bin and recycling lorries and cause serious fires. They always be recycled separately from our household rubbish and recycling. To help protect your local area, please use our Battery Fire Communications Toolkits to help spread awareness and ensure these items are disposed of safely.

    Download the toolkit

Our impact

  • light skin tone man posting a vape through a bright pink vape recycling bank

    Recycle Your Electricals

    Our award-winning, highly effective messenger HypnoCat has now hypnotised residents in over 300 areas across the UK.

    See the campaign
  • seven large pink electrical bring-banks on the back of a flat bed lorry

    12.5 million more people

    From Orkney to the Isles of Scilly, we’ve funded over 70 pilots to make it easier for over 12.5 million more people to recycle their electricals closer to home

  • medium-dark skin tone hands holding a phone with the screen showing recycling locations

    Over 3 million

    More and more people are using our Recycle Your Electricals website to confidently delete their data, sort their electricals and find their nearest drop off points to fix, donate and recycle them

  • 'Hypnocat' poster at a bus stop on a busy street.

    48% more people

    Nearly half the people who see our campaign say they plan to recycle their electricals in future. We’re making electrical recycling the easy and obvious choice for millions of people.

Work with us

We work with hundreds of local authorities, businesses and local communities. Partnership is critical to making it easier for us all to fix, donate and recycle our electricals. We’d love to hear from you if you’re interested in protecting our planet’s precious resources.

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